Today we have some different frameworks to create/evolve a business such as Business Model Canvas, crafted by Alex Osterwalder born for answering business questions through design, test, and iterate the process based on the his framework. As you might be not surprised to learn, the Wright brothers didn'

Pre Product Market Fit You may think this is an easy question to answer. I’m met with a variety of different answers — and it’s likely many are made up on the spot. Responses range from coherent to incomprehensible. Every now and then, there’s even awkward, prolonged silence

Today we have some different frameworks to create/evolve a business such as Business Model Canvas, crafted by Alex Osterwalder born for answering business questions through design, test, and iterate the process based on the his framework. As you might be not surprised to learn, the Wright brothers didn’t

Convert more leads and sales using in the right way the Cialdini’s principles through some examples explained here. The 6 principles of persuasions 1. Reciprocity 2. Scarcity 3. Authority 4. Commitment 5. Liking 6. Consensus (or social proof) 1. Reciprocity It’s based on simple human psychology: we hate