Data Analysis How to use Cialdini’s 6 Principles of Persuasion to Boost Sales Conversions Convert more leads and sales using in the right way the Cialdini’s principles through some examples explained here. The 6 principles of persuasions 1. Reciprocity 2. Scarcity 3. Authority 4. Commitment 5. Liking 6. Consensus (or social proof) 1. Reciprocity It’s based on simple human psychology: we hate
